Advent of Cloud-Based Learning in Educational Sector to Augment the Cloud Based Language Learning Market Growth
Cloud-based learning, e-learning, or online learning means learning is provided with use cloud and internet. Cloud based language learning is a revolutionary approach of delivering content via the Internet and has opened entirely new vistas in the language learning area. Cloud-based language learning platforms allow users to access information, share data, and collaborate with multiple users. Such platforms provide user with environment that is ideal for virtual classroom such group discussion, data sharing, etc. As a result, many businesses/companies have shifted their focus to the cloud to offer cloud-based language learning to customers.
Market Dynamics:
The advent of 4G/5G and the increasing penetration of
smartphones and internet worldwide is expected to propel the growth of the cloud based language learning market. For instance, according
to the internet live stats, more than 4.7 billion people (around 60% of the
global population) were active internet users as of December 2020. Moreover,
increasing proliferation of cloud computing technology and advancements in
cloud-based technologies are expected to augment the growth of the cloud based
language learning market.
The emergence of COVID-19 has offered lucrative growth
opportunities for players in the cloud based language learning market. For
instance, in September 2020, GoLearn launched its Artificial
Intelligence-powered English Language Teaching & Learning (ELTL) platform
in India. The ELTL platform aligns with ICSE, CBSE, IB, IGCSE, and State Board
curricula, CEFR and PISA standards, and the Indian National Education Policy
2020.
Moreover, growing eagerness towards learning programing
languages and advent of cloud-based learning in educational sector is expected
to offer lucrative growth opportunities for players in the market. However,
increasing concerns regarding reliability, security, and privacy are expected
to restrain the growth of the cloud based language learning market.
Competitive Analysis:
Major players operating in the cloud based language learning
market are Lesson Nine GmbH, SANS Inc., Speexx, Culture Alley, Rosetta Stone
Inc., Voxy, Linguatronics LC, EF Education First Ltd., Duolingo, DcodeAI,
GoLearn, and Sanako Corporation.
Major players in the market are adopting various growth
strategies to enhance their market share. For instance, in January 2021,
DcodeAI, an edtech startup focused on Artificial Intelligence (AI), launched a
new DIY learning platform, with natural language processing, computer vision,
data science for children aged between 12 and 18 years.
In April 2020, Microsoft and UNICEF launched global learning
platform to help address COVID-19 education crisis, to help children and youth
continue their education at home.
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