Europe Was Valued At €79.8 Billion At Retail Sales Price In 2019 Contributing Significant Growth To The Deodorant Market

Deodorant Market


 Europe is leading the global deodorant market and this is because the region is accounted for the greater awareness regarding the maintenance of personal hygiene and also high disposable income. Moreover, the strong presence of the personal care industry in the region due to the high demand for hygiene products in the region is again fostering the regional market growth. According to The Personal Care Association, the region was valued at €79.8 billion at retail sales price in 2019, the European cosmetics and personal care market is the largest in the world.

Deodorant, sometimes called body wash, is a chemical substance applied externally to the human body to either mask or prevent body odor from being caused by bacterial breakdown of sweat in the armpits, feet, and groin, in some instances. A class of deodorants known as antiperspirants block the sweat glands themselves, usually by blocking the sweat ducts. Deodorant can be applied for general body cleanliness or to mask specific areas such as underarms, face, legs, arms, underarms, breasts, buttocks, neck, and groin.

Rising health &hygiene awareness and growing number of people participating in sports activities are giving enormous growth to the deodorant market. According to the Bureau of Labor Statistics, 19.3 percent of the U.S. population was engaged in sports and exercise each day in 2019. Male participation was higher (20.7 percent) than the participation rate of women (18 percent). High demand for personal care products and emerging men’s' grooming products segments is again driving the growth of the deodorant market. Increasing adoption of healthy & fresh lifestyles among consumers and also increasing disposable income of the consumers is further anticipated to foster the growth of the deodorant market.

 

Key Developments:

1.      In February 2021, Secret and Old Spice have launched an innovative refillable antiperspirant case at select retailers nationwide. Additionally, both brands have expanded their offering of Aluminum-Free deodorants in recyclable paper tube packaging made of 90 percent recycled paperboard, certified by the Forest Stewardship Council (FSC).

2.      In December 2018, Unilever has launched deodorant wipes across six of its brands --  Degree Women, Degree Men, Dove, Dove Men+Care, Axe, and Love Beauty and Planet

3.      In January 2021, the global health and beauty brand Dove has launched new deodorant packaging that is circular by design, with a reusable stainless-steel case that can be refilled with deodorant sticks

4.      In May 2020, P&G announced the launches of All-Paper Deodorant Packaging

Comments

Post a Comment

Popular posts from this blog

Bourbon Whiskey Is the Most Popular Whiskey in America and In Many Other Countries around the World

Image
  Whiskey or single malt whiskey is simply a form of distilled beverage made by distilling alcohol from grain mash or even by blending both. Different grains are utilized for different types, such as corn, barley, rye, and wheat. In Scotland, they call their whiskey black tea, a lighter caramel scotch, Irish cream, and liqueur. Whichever form is utilized, the result is usually a flavorful and smooth drink that has a distinct taste, and many people prefer a whiskey with a lower alcohol content. For example, single malt whiskey is the least expensive. The highest price however is the least distilled; that is Bourbon whiskey. Bourbon whiskey is the most popular whiskey in America and in many other countries around the world. Its price range is very wide, starting from as low as about US$ 12 a bottle to over a hundred dollars. So the price definitely varies. Whichever class you belong to, there is always a whiskey that will suit your preference. Single malt scotch whiskey is made ...
Read more

Viral Vectors And Plasmid DNA Manufacturing Market Is Gaining Major Traction With Oxford Biomedica Plc Entering Into A 3-Year Agreement With Boehringer Ingelheim For The Manufacture And Supply Of Various Types Of Viral Vectors

Image
  Viral Vectors are proteins that have been discovered to be essential for the spread of various viruses and infectious agents. These proteins can cause serious health risks if they are improperly introduced or if a wrong agent is used to fight them off. Viral vectors have often been used in various gene therapy procedures with the ultimate objective of curing various ailments in the biological fields of neurology, gene therapy, cancer, and metabolic disorder. Clinical studies regarding viral vectors remain one of the key factors in the manufacturing of viral vectors. Plasmids are used to deliver DNA contain genes for antibiotic resistance. In fact, scientists have developed many uses of plasmids and created software to record the DNA sequences of plasmids for applications in various techniques. Thus, such continuous R&D activities can potentially stimulate growth of the viral vectors and plasmid DNA manufacturing market . Recently, in April 2021, Oxford Biomedica plc entered...
Read more

Hard Surface Flooring Market Is Expected To Witness Robust Growth As Mohawk Industries Introduces Newly Imagined 30,000-Square Foot Floor Space At The International Surface Event (TISE)

Image
  There are many reasons why people choose hard surface floors over other types of flooring. Hard surfaces offer a level of durability and are very aesthetically pleasing. Unfortunately, choosing this type of flooring can be confusing and costly. There are four main hard surface varieties namely vinyl plank, laminate, solid hardwood, and engineered wood. Each has their own style strengths and provide different advantages. Increasing population coupled with rapid urbanization is expected to drive growth of the global hard surface flooring market . According to the United Nations (UN), by 2050, around 68% of the global population is expected to live in urban areas, increasing from 55% in 2018. According to the same source, in 2018, around 4.2 billion people were living in urban areas, increasing from 751 million in 1950. Furthermore, according to the World Bank, in 2019, the global population reached 7.674 billion, increasing from 6.84 billion in 2009. As a result of this, building...
Read more