Pet-Ag, Inc. Has Launched A Goat's Milk Esbilac® Liquid Milk Replacer For Pet Milk Replacement Products Market

 


Pet milk replacement is probably one of the most common items in the world. Pet milk replacement products are a great way to give the pet the nutrients they are lacking without buying a lot of commercial brand formula or even spending a fortune on the prescription dog or cat medication. There are many different varieties of these products available and many brands that are better than others.

North America is expected to dominate the global pet milk replacement products market and this is accredited to the high adoption rate of a pet in the region. According to the 2019-2020 National Pet Owners Survey conducted by the American Pet Products Association (APPA), Sixty-seven percent of U.S. households, or about 85 million families, own a pet. Moreover, increasing awareness regarding pet health is also projected to foster regional market growth.

The North America Pet Health Insurance Association (NAPHIA) reported that the pet health insurance sector for the U.S. and Canada posted a combined gross written premium of $1.42 billion in 2018, up from $1.15 billion in 2017. The total number of pets insured reached 2.43 million at year-end 2018, up by over 17 percent from 2017.

Rapid growth in the pet food industry due to the rising number of pets around the globe is driving the growth of the pet milk replacement products market. According to The American Pet Products Association, almost 85 million households have a pet and over the last 30 years, pet ownership has gone from 56% to 68% of all households. Growing pet health awareness among pet owners and increasing initiatives for helping orphaned puppies is also projected to foster the growth of the market. Moreover, dog and cat cafes and non-profit organizations around the globe are also taking various to offer shelter to such puppies & kittens. This factor is further anticipated to augment the growth of the pet milk replacement products market.

Key Developments:

1.      In February 2021, Pet-Ag, Inc. has launched a Goat's Milk Esbilac® Liquid Milk Replacer through its Distributor and Retailer channel partners. This new, ready-to-use liquid offers added convenience and more choices to meet the growing needs of pet parents and professionals

2.      In February 2021, Meyenberg, a producer of goat milk products, launched a line of milk alternative products for puppies and kittens under its newest brand, Tailspring

3.      In September 2019, The Dutch Denkavit group has entered into an agreement with Grober about the acquisition by Denkavit of their U.S. subsidiary, Grober Nutrition LLC, innovative young animal nutrition and feed ingredients company in Auburn, New York.

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